Types of Information We Collect
We may collect two basic types of information: Personal Information and Non Personally Identifiable Information.
By “Personal Information,” we mean data that is unique to an individual, such as a name, address, social security number, e-mail address, telephone number, and certain personal device information, as described below.
By “Non-Personally-Identifiable Information,” we mean information that does not identify you personally, but can provide us with usage data, either individually or in the aggregate. Non-Personally Identifiable Information may include demographic information, aggregated information, certain information collected automatically through your device such as web browser information, server log files, cookie technology, pixel tags or beacons, and other technologies, and other non-personally identifiable information collected by us or provided by you.
How We Acquire and Use Information
We acquire Personal Information when you voluntarily register or create a login account, or request services or information from us.
We may also automatically collect certain personal device information – such as physical location, IP address, battery information, application activity, data usage, accelerometer data, and malware information – to authenticate you and/or your personal device for security purposes and to help prevent fraud and data loss.
In some cases, and in all cases where required by law or regulation, you will be able to update the information that you provide to us either by sending us an e-mail or, where you have established personal profiles with us, by updating your profile online.
We may use Personal Information for the following purposes:
- Responding to inquiries or requests from you;
- Delivering products and services to you; and
- To send you marketing and promotional communications that we believe may be of interest to you.
We will not sell, license, transfer or disclose your Personal Information to any third party unless expressly authorized by you.
How We Acquire and Use Non-Personally Identifiable Information
When you visit or use our Website and Mobile Apps, we collect certain Non-Personally-Identifiable Information and aggregate information about you. This data helps us to analyze and improve the usefulness of the information and services we provide through our Website and Mobile Apps. Because Non-Personally Identifiable Information does not personally identify you, we may use and disclose such information for any purpose permitted by law, including:
- We may automatically collect certain web browser information. Web browsers collect and store information about the type of device and operating system you are using to access our Website and Mobile Apps, as well as your device’s media access control (“MAC”) address for facilitating network communications. Accessing this information helps us to establish a secure and consistent connection to you and to customize experience and content when you use our Website and Mobile Apps.
- “Cookie” technology. A “cookie” is an element of data that we can send to your browser when you link to our Website and Mobile Apps. It is not a computer program and has no ability to read data residing on your computer or instruct it to perform any step or function. By assigning a unique data element to each visitor, our Website and Mobile Apps are able to recognize repeat users, track usage patterns and better serve you when you return at a later time. The cookie does not extract Personal Information.
- Tracking pixels or beacons. These techniques use electronic files to track your navigation of our Website and Mobile Apps, your completion of transactions and other browsing behavior.
- IP Address: When you subscribe to an Internet Service Provider (ISP), your computing device is assigned an IP Address. We may track and store this address to help us manage security, monitor usage volume and patterns, and to customize experience and content when you use our Website and Mobile Apps.
User Choice Regarding Collection, Use and Distribution of Personal Information
You may choose not to provide us with any Personal Information. In such an event, you can still access and use much of the Website; however you will not be able to access and use those portions of the Website or those Mobile Apps that require your Personal Information. If you do not wish to receive information and promotional material from us or from some of our partners, you may email us at firstname.lastname@example.org.
How We Protect Personal Data
The Company implements commercially reasonable security measures to help protect against unauthorized access to or unauthorized alteration, disclosure, or destruction of data. Unfortunately, no data transmission over the Internet or electronic storage is fully secure. Accordingly, and despite our reasonable efforts to protect your information from unauthorized access, use, or disclosure, the Company cannot guarantee or warrant the security of the information you transmit to us, or to or from our Website and Mobile Apps.
User Ability to Access, Update and Correct Personal Information
If at any time you want to know what Personal Information we hold about you or wish to change Personal Information that is inaccurate or out of date, please email us at email@example.com.
Linking to Other Websites
The Website and the Mobile Apps may contain links to other websites. We are not responsible for the privacy practices or the content of such websites. We may also make chat rooms, forums, message boards, and news groups available to you. Please understand that any information that is disclosed in these areas becomes public information. YOU SHOULD EXERCISE EXTREME CAUTION WHEN DECIDING TO DISCLOSE YOUR PERSONAL INFORMATION IN THESE AREAS.
We use appropriate commercially available anti-virus software in an attempt to safeguard your privacy. However, due to the rapidly developing nature of viruses and the Internet, we strongly recommend that you employ similar anti-virus software when accessing the Website or utilizing the Mobile Apps. We make no warranty that the Website, Mobile Apps or email correspondence are free from such viruses.
Privacy Protection for Children
The Children’s Online Privacy Protection Act (“COPPA”) protects the online privacy and personal information of children under thirteen (13) years of age. In compliance with COPPA, we do not promote online to children, and do not intentionally gather or collect or seek to gather or collect any personally identifiable information from children under 13. We do not solicit or collect customer identifiable information targeted at children. We encourage all children and young teens to always seek consent from their parents before providing any information about themselves or their household to ANYONE on the Internet.
Any California residents under the age of eighteen (18) who have registered to use the Website or Mobile Apps, and who have posted content or information on the Website or Mobile Apps, can request that such information be removed from the Website or Mobile Apps by contacting us by e-mail at firstname.lastname@example.org, stating that they personally posted such content or information and detailing where the content or information is posted. We will make reasonable good faith efforts to remove the post from prospective public view or anonymize it so the minor cannot be individually identified. This removal process cannot ensure complete or comprehensive removal. For instance, third parties may have republished the post and archived copies of it may be stored by search engines and others that we do not control.
California Privacy Rights
California law permits California residents to request certain details about how their information is shared with third parties and, in some cases, affiliates, for those third parties’ and affiliates’ own direct marketing purposes. We do not share information about you collected by us on the Service with third parties or affiliates for those third parties’ or affiliates’ own direct marketing purposes.
If you are a California resident, you may request information about our compliance with this law by contacting us by e-mail at email@example.com or by clicking on the button below. Any such request must include “California Privacy Rights Request” in the first line of the description and include your name, street address, city, state, and ZIP code. Please note that we are only required to respond to one request per customer each year, and we are not required to respond to requests made by means other than through this e-mail address.
Our computer systems are currently based in the United States and the content of our Website is directed to U.S. residents. Your personal data will be processed by us in the United States, where data protection and privacy regulations may or may not be equal to the level of protection as in other parts of the world, such as in Canada and the European Union. BY VISITING THE WEBSITE, YOU UNEQUIVOCALLY AND UNAMBIGUOUSLY CONSENT TO THE COLLECTION AND PROCESSING IN THE UNITED STATES OF ANY PERSONAL AND NON-PERSONAL INFORMATION COLLECTED OR OBTAINED BY THE COMPANY THROUGH VOLUNTARY SUBMISSIONS, AND THAT UNITED STATES LAW GOVERNS ANY SUCH COLLECTION AND PROCESSING.