Evolving Is Not Easy

The ideas outlined here ... apply to all plans, but the authors emphasis on provider led is well articulated. The lack of strategic clarity; are we in the member business or the patient business? is a significant issue. But I would suggest that this headline/takeaway - Integrated delivery networks (IDNs) can generate more than twice the lifetime value (LTV) for a Medicare Advantage member than for a Medicare fee-for-service (FFS) member. --- should be the value proposition echoed by plan, any plans, leadership. Purpose - in the form of LTV -- creates clarity and LTV and retention are at the core of our work Nascate and how we understand value.

-Bill Kelly

William P. Kelly is our Chief Executive Officer. He has extensive executive level experience in healthcare leadership, policy, and strategy and previously founded and served as President and Principal of Treo Solutions, LLC. As a widely recognized leader in payment policy and an expert in healthcare analytics, services, and M&A, William has published articles, edited books, and spoken nationally about the business of healthcare.